Great news: more than three-fourths (76%) of those surveyed say that they had a good night’s sleep at least a few nights a week! Most people say they sleep an average of 6 hours and 44 minutes on work nights and 7 hours and 35 minutes on non-work nights.
We wanted to know what people felt was important to getting good sleep. We asked respondents to rate the importance of several elements of their sleep experience, using a 5-point scale from 5 (very important) to 1 (not important at all). About nine in ten rated a comfortable mattress (93% rated 4-5), comfortable pillows (91%) and a comfortable feel of sheets and bedding (86%) as important in getting a good night’s sleep.
About six in ten or more rated the following elements as important to getting good sleep:
In comparison, nearly three in ten (29%) rated a relaxing bath or shower just before bed and 12% rated use of a prescription or over the counter sleep aid as important to good sleep.
We wanted to know what factors were in play when people purchased items for their bedroom. Were they thinking most about how the product looks or were they more concerned with function?
Respondents were asked if they strongly agree, agree, disagree or strongly disagree with the statement “I choose bedroom products that…”
The majority of respondents (87%) agree that they choose bedroom products that will help them sleep better. One-third (33%) strongly agree with this statement.
Almost three-fourths of the respondents (73%) agree they choose bedroom products that make their bedroom more livable when they are not sleeping.